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KSU, Daymond John & Successful Entrepreneurs

More from Moira Vetter of Modo Modo...

Earlier this year I had the pleasure of attending the Kennesaw State University/Coles College of Business’s Tetley Distinguished Leader Lecture Series featuring Daymond John. As in FUBU founder. “Shark Tank” star. Two-time author. Branding guru. An entrepreneur who absolutely embodies the spirit of the word.

At the event, Daymond spoke to 700 business students about how that entrepreneurial spirit led him from a makeshift clothing factory in his mother’s house to a global, multi-billion-dollar brand. How he had to pound the pavement with nothing but 10 hand-sewn shirts for three years before the sales truly started.  He was engaging and interspersed his commentary with a lively soundtrack of the times. There’s nothing like a presentation you can dance to.

So what makes an entrepreneur successful? See Daymond’s extended comments here. His 5 key, universal “shark” rules were:

1. Set a goal
2. Do your homework
3. Love what you do
4. Remember that you are the brand (and be able to say in two to five words what your brand is about)
5. Keep moving

To be a success, an entrepreneur must also have access to leaders who came before. That’s why organizations like Kennesaw State University are so important. Whether hosting lectures like these, offering the Entrepreneur 2.0 Certificate program or collaborating with groups like Entrepreneur Advisors (who co-sponsored Daymond’s visit), Kennesaw State continues to go above and beyond to shape today’s students into tomorrow’s innovators. As an Entrepreneur Advisor board member who is also developing Entrepreneur 2.0 curriculum, I am proud of the efforts to spread the entrepreneurial bug far and wide.

Read more about Entrepreneur 2.0.


KSUentrepreneurialleadershipDaymond JonesColes college of businessesentrepreneur advisorsbranding



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Frazier & Deeter, a Top 100 Largest CPA Firm in the United States, has accountants and business advisors who offer a full range of assurance and advisory services in the areas of audit, tax and management consulting and personal tax planning and compliance. As a leading accounting firm, we serve clients across the nation and internationally that include closely-held companies, SEC companies, and nonprofit entities. Headquartered in Atlanta, Georgia, we have been recognized as the 56th largest accounting firm in the nation, as one of the Top 25 Best Managed CPA firms in the country, and one of the Best Accounting Firms to Work for in the U.S.
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